Introducing Hotspot Technology & SplashCast Updates
Posted on June 18, 2008
Posted by Kim Ramage
It’s been 18 months since we launched SplashCast (Wow, already?) and we have received a lot of feedback from splashcasters about how to make working in the SplashCast console little easier. Today, we are happy to launch the newest version of the SplashCast console, introduce a cool new feature called “Hotspots” and also update the SplashCast player with a little change.
So what’s new???
HotSpot technology
SplashCast’s newest feature is a major breakthrough in video product placement technology. We developed the Hotspot technology to enable a more seamless and interesting integration of advertisements into new and existing video content.
During our testing, we played with many different scenarios where we found the Hotspot technology useful and we thought that this feature could really be used by not only advertisers for marketing purposes, but by everyone who might want an opportunity to provide more information or more context to certain points in a video that they have added to a SplashCast show. So we decided to make this new feature available to all SplashCast users. Check out the Introducing Hotspots and Creating Hotspots tutorials below.
If you think you have a cool use case featuring the Hotspot technology for a specific video in one of your SplashCast shows let us know. We are excited to see what you will do with this new feature and will highlight some of the best uses of this new technology on our blog. Here’s how to share your video using the Hotspot feature with us:
- From your player, play the video with the hotspot
- Click the Send button (the one right next to Comments)
- Send to: support@splashcastmedia.com
- Make sure you enter your correct email address
- tell us why you find the Hotspot feature useful.
Simpler Interface for the Content Management System
See image of new SplashCast Content Management System
Were you confused about where to start when you first started using SplashCast? (Channels? Shows? Players? Where do I start???) Things are whole lot simpler now. Everything starts at the Channel level. When you first log in to SplashCast, select a channel that you want to edit (or create a new one). Then, add a show that you want to display in the More Shows list in the player. We think everyone will find this new interface a whole lot easier. Take a look at the Introduction to the SplashCast Console tutorial below for a quick overview of the changes.
SplashCast Player Channel Guide Change
See image of new SplashCast player
Most of you are used to seeing the Channel Guide button in the upper left corner of the player. Now, instead of the Channel Guide button floating over the top of your content, you will see a button in the lower right that says More Shows.
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If you have any questions about the new Hotspot feature or changes in the SplashCast console, please contact us at: support@splashcastmedia.com
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[…] And while the retinal scans and 3D environments may be a ways off, Portland-based SplashCast could be ushering in a new feature that helps advertising technology take a step in that direction. Case in point: its new SplashCast HotSpot. […]
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