distribution : SplashCast Blog

An Online Viewing Breakthrough

Posted on October 13, 2008
Posted by Tom Turnbull | 3 Comments

In the midst of this insane (and insanely entertaining) election, an interesting thing just happened.  The legal distribution of premium content on the web just hit a benchmark.
According to MediaPost:

 Online and DVR audiences for the three Tina Fey skits on “Saturday Night Live” spoofing Sarah Palin were twice the size of the original television audience, […]

Partnering with Clearspring

Posted on September 9, 2008
Posted by Mike Berkley | 4 Comments

This morning we announced a new partnership with Clearspring.
This partnership brings together best-in-industry capabilities, in complimentary areas.  Clearspring has done an amazing job building out their distribution footprint and has almost perfected data reporting and analytics.  These Clearspring account tools are now automatically available to all SplashCast advertising clients and content partners.  At the same […]

Twitter Stream from Digital Hollywood

Posted on May 7, 2008
Posted by Mike Berkley | 2 Comments

Those of you who follow me on twitter endured quite a barrage of real-time notes / observations from Digital Hollywood, streaming from my BlackBerry on Monday and Tuesday. [Yes, my fingers bled.]
As an experiment, I am posting all those tweets below in this blog. I realize a blog is a very different storytelling […]

The 3 Reasons AOL is Interested in Widgets

Posted on April 22, 2008
Posted by Mike Berkley | 4 Comments

In February AOL acquired Goowy Media, a widget platform with great technology, but not a tremendous audience when compared to competitors Clearspring and Widgetbox. This morning Jenn Van Grove published a great post documenting Goowy’s history and details behind its acquistion by AOL.
Here’s a snippet from that post, highlighting the primary reasons why AOL […]

    Subscribe

    Enter your email address to receive posts by email:

  • About

    SplashCast is a leading provider of social marketing solutions that gives brands direct access to teens and young adults where they live: social networks.



      • Follow the CEO on Twitter